FEMME FIDEM SHOT BY JONATHAN TOMLINSON

'Intra,' meaning 'within.'

We find ourselves in a sport fuelled by seemingly endless data. The hard, unforgiving facts. Where teeny tiny numbers on a screen try their hardest to make or break your day. But in our first official year as Femme Fidem CC, we’ve come to understand the power of an alternate currency—instinct. Instinct is just as meaningful, powerful, and crucial to us. No, it can’t be quantified with a power test and it won’t tell us how fast we’ll cycle up that hill. But it underpins everything we believe in as a club.

We’re a club built on genuine human connections, we go with our gut. Having organically found like-minded women across London who also want to be unapologetically themselves… with us.

We may not be everyone’s cup of tea, but that’s why coffee exists, right? Our goal isn’t to be ‘one size fits all,’ but to foster a community that strengthens through authenticity, pride, and a genuine connection to who we are as Femme Fidem. We want to show that, as women in cycling, we don’t need to fit a universal mold. This is us. This is how we’re doing this cycling thing.

We’re beyond proud of the community we’re creating, and together, we’re only getting stronger by simply being us and trusting the instinct that has got us this far.

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'INTRA' meaning 'WITHIN'

FEMME FIDEM SHOT BY JONATHAN TOMLINSON

As temperatures begin to drop in the UK, it continues to get just that little bit harder to get up, grab the bike - and out the door. It takes grit, determination... and a team.

We shot the Femme Fidem team over in London with our latest INTRA Collection and spoke about what riding in their team means to them -

"Intra,' meaning 'within.'

We find ourselves in a sport fuelled by seemingly endless data. The hard, unforgiving facts. Where teeny tiny numbers on a screen try their hardest to make or break your day. But in our first official year as Femme Fidem CC, we’ve come to understand the power of an alternate currency—instinct. Instinct is just as meaningful, powerful, and crucial to us. No, it can’t be quantified with a power test and it won’t tell us how fast we’ll cycle up that hill. But it underpins everything we believe in as a club.

We’re a club built on genuine human connections, we go with our gut. Having organically found like-minded women across London who also want to be unapologetically themselves… with us.

We may not be everyone’s cup of tea, but that’s why coffee exists, right? Our goal isn’t to be ‘one size fits all,’ but to foster a community that strengthens through authenticity, pride, and a genuine connection to who we are as Femme Fidem. We want to show that, as women in cycling, we don’t need to fit a universal mold. This is us. This is how we’re doing this cycling thing.

We’re beyond proud of the community we’re creating, and together, we’re only getting stronger by simply being us and trusting the instinct that has got us this far."

You can keep up to date with Femme Fidem via their Instagram.

 

t"...Instinct is just as meaningful, powerful, and crucial to us. No, it can’t be quantified with a power test and it won’t tell us how fast we’ll cycle up that hill. But it underpins everything we believe in as a club..."

KIT CHOICE

The Femme Fidem Team wears the INTRA Winter Collection on their weekly training ride.

Created as the training kit that demands a place in your regular rotation, our go-to workhorse of your cycling wardrobe, INTRA is designed to be worn across your weekly training rides. Purpose-built to mix-and-match there are up to 30 looks, across Summer & Winter, Male & Female, XS - XXL.

KIT CHOICE

The Femme Fidem Team wears the INTRA Winter Collection on their weekly training ride.

Created as the training kit that demands a place in your regular rotation, our go-to workhorse of your cycling wardrobe, INTRA is designed to be worn across your weekly training rides. Purpose-built to mix-and-match there are up to 30 looks, across Summer & Winter, Male & Female, XS - XXL.

SHOP THE KIT

SHOP THE KIT

INTRA WINTER LONG SLEEVE
$220.00 AUD

INTRA WINTER BIB LONGS
$340.00 AUD

INTRA BIB SHORTS
$270.00 AUD

INTRA JERSEY
$180.00 AUD